JUST A FEW DECADES AGO, most families didn’t think twice about vaccines. Today, things have changed. If someone you care about is feeling unsure about vaccines, it’s natural to feel emotional or unsure how to talk about it. These conversations aren’t always easy—but they matter.
And you don’t have to do it alone.
By simply being open to a conversation, you can make a big impact. Globally, vaccines have helped save an estimated 150 million lives in the past 50 years. That’s a huge number—but even helping one person make an informed choice is meaningful.
The truth is, the number of people who are against vaccines is actually very small. But they often speak more loudly than those who support vaccination. So when someone has honest, thoughtful questions, they may hear more from vaccine skeptics than from those who understand and support vaccines. That’s where you come in.
This toolkit is here to help you talk with people who have questions—so the conversation feels less stressful, more respectful, and truly helpful.
- We all want to do what’s best for the children we love.
- It’s okay to have questions.
If you hold on to those two truths, you’re already on the right path. We hope you’ll keep reading, because we’ve gathered ideas and strategies that can make these conversations easier—and even more effective.

THANK YOU FOR SHOWING UP
Your voice matters, and you may help someone feel more confident and informed about their health choices. That’s a powerful thing.
© Voices for Vaccines. Excerpts and links may be used by websites and blogs, provided that full and clear credit is given to Voices for Vaccines, with appropriate and specific direction and links to the original content. Parents, providers, advocates, and others may download and duplicate toolkits in print, without alteration, for non-commercial use and with full and proper attribution only.
